NOSTRA Logistics revealed that Thailand’s transportation and logistics market will reach 200 billion baht with an annual growth of 15-20 per cent, being a prosperous business in the digital economy, while also announcing an aggressive move into the IoT logistics arena by delivering its NOSTRA LOGISTICS Analytics Platform and Telematics Solution to respond to the upturn in the market. This is a flagship product with GPS Tracking that will drive the transportation business to “Smart Logistics” through its 3S key selling points: SAFETY, to increase safety, SAVINGS to reduce expenses, and SATISFACTION to create the highest level of satisfaction. The company revealed that the overall situation and trends of the transportation and logistics market in the fourth quarter was positive and was continuously moving in a good direction with transport operators in the process of installing telematics equipment connected to GPS tracking systems comprising both online mobile video cameras or MDVR and DMS cameras to detect the behavior of drivers and to help reduce the risk of accidents. The company is proud of its impressive performance throughout the third quarter and is confident that the fourth quarter will meet the target of a 50 per cent growth over the previous year.
Mrs Varinthorn Srisukdee, the commercial product director of GIS Co. Ltd., said that there were three factors behind the continuous expansion of the transportation and logistics market in Thailand by 15-20 per cent to become one of the rising businesses in the digital economy, and these were the growth of Thailand’s economy, increased government spending and the expansion of exports. The company foresees an opportunity and has a marketing strategy with the NOSTRA LOGISTICS platform with Telematics Solution, a flagship product, as well as using GPS tracking to meet the needs of the transportation business that is looking for a logistics management system which is effective in this age of intense competition and rapid changes. At the heart of the transportation business is speed of delivery and the full delivery of products on time to the satisfaction of the recipients.
The growth of Thailand’s logistics business is taking place amidst intense competition, with service operators using technology to help in this, whether it is automation using robots, artificial intelligence, or real-time mobile applications to help in the use of more logistics services to help manage costs more effectively along with increasing customer satisfaction. However, while transportation and logistics is a rising star business with high growth, it faces intense market competition that stems from three problems:
With regard to this, the company has introduced two flagship products that leverage the GPS tracking system to meet market demand as follows:
“NOSTRA LOGISTICS has its own unique strengths —over 15 years of experience in Thai logistics and transformation— as it has pioneered the Professional IoT Logistics Solutions System Integrator in transportation and logistics for the past two decades. So we have developed NOSTRA LOGISTICS for a Total Transportation and Logistics System that has turnkey features ranging from Fleet Tracking and Monitoring, Fleet Management, Shipment Management, Resource Optimization and Safety Management including specific solutions that we have tailored for each customer to serve different needs by utilization of the system combined with a ready-to-use solution,” Mrs Varinthorn added.
Mrs Varinthorn said NOSTRA LOGISTICS will move forward with the 3S key selling points – SAFETY, SAVINGS and SATISFACTION: Safety for lives, products and the transport of assets for businesses. For savings, businesses can save time, transport expenses and fuel. While for satisfaction, businesses and their customers will be satisfied with a transportation service that has a standard of quality enabling NOSTRA to become a technology leader to offer products and solutions that serve transportation and logistics needs.
As for the overall situation, the logistics market situation in the fourth quarter has been continuously moving in a good direction from the previous quarter in the process of installing telematics equipment that connect with GPS tracking systems, both online mobile video cameras (MDVR) and DMS (Driver Monitoring System) cameras to detect driver behavior and to reduce the risk of accidents for logistics providers in medium and large projects which made growth in the third quarter and confidence that the fourth quarter will show a 50% increase over the last year, Mrs Varinthorn said.